The French Parfumerie logo

Hall 5    Stand G36

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| Aromatherapy Products | Cosmetics/Beauty Products | Gifts: Ladies | Gifts: Men |


The French Parfumerie is the brand- owner, manufacturer and wholesaler of a range of fragrance products including Eau de Parfum in ranges For Her, For Him and For All as well as home fragrances.

We pride ourselves on our high quality, competitive pricing and accommodating and warm business approach - our culture is based on going the extra mile.

Our story begins in 2016: the first batch of The French Parfumerie perfume was blended from the same French ingredients our customers know and love today.

Now in 2023, our retail footprint has grown to a tremendous network of over 500 retailers and a sizable body of regular individual buyers. Our range had expanded to over 250 variants, which we produce and dispatch from our Johannesburg based all-female manufacturing facility.


The French Parfumerie’s heart and soul: our team of strong, driven, perfume-loving women.

Nicolene Kriek
Nicoline is an enterpreneur at heart with a passion for people and product development. She studied a Bachelor of Arts in Creative Brand Communication, a Bachelor of Laws and a Master of Laws at the University of Cape Town - all while passionately running The French Parfumerie.

She has an abundance of managerial, design, regulatory and product development experience and leads the way with a warm, forward-thinking and innovative approach.

Simone Beelen - General Manager and Sales Lead
Erica Olivier - Opperations Lead
Jessica September - Finance Lead
Kelsey Classen - Admin and Reseller Lead
Memory Manana - Dispatch Lead
Angel Ndlovu - Production Lead
Grace Mathuthu - Production Coordinator
Bontle Bokgwathile - Production Coordinator
Joyce Moremi - Production and Admin Coordinator
Buhle Kowa - Dispatch Coordinator
Sarah Malepe - Production Coordinator


 Simone Beelen
 021 418 1080
 072 905 3068


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  +27 (0) 11 728 6668
  +27 (0) 86 599 8883

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